Get to the Top of Google — Fast. Only Pay Per Click.

There's no fixed minimum — Google Ads works with almost any budget. For small businesses in the Philippines, we typically recommend starting with ₱15,000 to ₱30,000 per month in ad spend to generate enough data to optimize effectively. Keep in mind that your ad budget is paid directly to Google, separate from EKB Digital's management fee. The good news is that unlike traditional advertising, you only pay when someone actually clicks on your ad — so every peso is tied to a real visitor landing on your website.

Google Ads is one of the fastest digital marketing channels available — your ads can appear at the top of Google within hours of launching a campaign. Most EKB Digital clients receive their first leads within the first 7 days. That said, the real power of Google Ads comes from optimization over time. The first 30 to 60 days are a learning phase where we gather data, cut underperforming keywords, and refine your targeting — which is when your cost per lead starts dropping and your return on ad spend starts climbing.

Google Ads and SEO serve two different but complementary purposes. Google Ads delivers immediate, paid traffic — you appear at the top of search results right away, but you pay for every click and the traffic stops the moment your budget runs out. SEO builds organic, unpaid rankings over 3 to 6 months — it takes longer but the traffic compounds and keeps coming without a recurring cost per click. For most Philippine businesses, the smartest strategy is to run Google Ads for immediate lead generation while simultaneously building your SEO foundation for long-term, sustainable growth. EKB Digital specializes in running both together as one integrated strategy.

Yes — always, without exception. Your Google Ads account belongs to you, not to us. We operate as authorized managers inside your account, which means you have full visibility into everything we do at all times. If you ever decide to stop working with EKB Digital, your account, all campaign history, conversion data, and audience lists stay with you. We believe in earning your business every month through results — not through locking you into an account you can't access.

Getting started is simpler than most people think. To launch your first campaign with EKB Digital, you'll need a Google account (Gmail), a website or landing page for your ads to direct traffic to, and a defined monthly ad budget. We handle everything else — account setup, keyword research, ad copywriting, conversion tracking, and ongoing optimization. If you don't have a high-converting landing page yet, we can also build one as part of your campaign setup. The best first step is to book a free strategy call so we can review your business goals and recommend the right campaign structure from day one.